Media Coverage

A list of news articles, media coverage, sites, and panels that quote or reference Joshua Lowcock, a New York-based digital, media, and marketing executive. For copies of articles written by Joshua that are also hosted on this website, please visit thought leadership. Videos of interviews with Joshua Lowcock are on YouTube. For photos from Joshua’s media coverage, see this Pinterest board.

If you would like to interview Joshua Lowcock for an article or have him participate in an event or panel (media-related or otherwise), please contact Joshua Lowcock on Linked In or DM via Twitter.

MarketingBrew
September 8, 2021

• Brands are still playing ball with clickbait ad sites

MediaPost
August 18, 2021

• Comscore Teams With NewsGuard To Thwart ‘Misinformation’ Ad Buys

Business Insider
August 5, 2021

• Big brands are funneling as much as $2.6 billion into misinformation websites per year

AdAge
July 14, 2021

• Twitter discontinues Fleets as marketers show little interest

AdNews
July 12, 2021

• Reddit opens Australian office to capitalise on local growth

Digiday
June 29, 2021

• Verizon Media adds shopping data with Catalina partnership

Morning Brew
June 16, 2021

• Media buyers are using this tool to avoid misinformation

Wall St Journal
June 15, 2021

• CMO Summit: Walking the Talk: The Rise of Ethical Media Buying 

CampaignAsia
June 15, 2021

• Apple’s role in the splintering of the internet

BusinessInsider
June 10, 2021

• YouTube’s new plan to put ads on all videos is getting backlash

DigiDay
June 8, 2021

• ANA’s new index to gauge brands’ social responses

AdAge
June 1, 2021

• Twitter’s plan for full-screen mobile ads starting with Fleets

Insider.com
May 24, 2021

• IPG is using a new tool to help advertisers avoid misinformation

ADMA
May 11, 2021

• ADMA Cookie Masterclass

Insider.com
May 6, 2021

• Facebook delays meeting with advertisers after Oversight Board kicks Trump ban back to the platform

Insider.com
April 27, 2021

• 12 companies best positioned to ride out Apple’s privacy changes

ADMA 
April 21, 2021

• Cookie Deprecation CMO Briefing

AdWeek
April 16, 2021

• Adweek Special Report: The Death of Cookies

Digiday
April 13, 2021

• Vendors jostle for position ahead of coming contextual pivot

AdWeek All Star: 2021
April 12, 2021

• Adweek’s Media All-Stars: 19 Agency Standouts

AdWeek
April 5, 2021

• Media Agencies Are Embracing Data Ethics to Help Clients Do What’s Right

Business Insider
March 30, 2021

• IPG and Omnicom are touting a new tool to help advertisers avoid misinformation

IPG Media Lab Floor 9
March 5, 2021

• The Aftermath of Facebook vs. Australia

Mi-3 Australia
February 22, 2021

• Six ACCC proposals that could yet change digital advertising as we know it

Campaign Asia
February 19, 2021

• Marketers have the power to fix media imbalances
  also published in Campaign US

Washington Post
February 18, 2021

• Facebook’s ban on Australian news triggers greater scrutiny of its vast power

Business Insider
February 17, 2021

• More than 4,000 advertisers ads alongside vaccine misinformation

Mi-3 Australia
February 16th, 2021

• ACCC risks strengthening big tech’s dominance without first tackling privacy
• After ACCC review, data, segmentation, and targeting could become more expensive for everyone

Straits Times
February 10, 2021

• Smaller social media firms making bigger strides in combating fake news, hate: Study

The Drum
February 9, 2021

• TikTok races ahead of Facebook, Google and Twitter in fight against harmful content

Mi3
February 8, 2021

• TikTok cleans up as IPG Mediabrands audits social media platforms

Reuters
February 8, 2021

• Facebook, Twitter outpaced by smaller platforms in the fight against harmful content

Wall Street Journal
January 29, 2021

• Facebook to Test News Feed Controls for Advertisers

AdAge
January 29, 2021

• Facebook surprises brands with a test to see if it can tame news feed

Mi-3
January 27, 2021

• Ad execs say Australia can handle a Google exit

4As’ Decision 2021
January 25, 2021

• Data Privacy: Maximizing Advertising Effectiveness While Respecting The Consumer (Panel)

Digiday
January 21, 2021

• Why ethical dilemmas are putting brands and their media buying in the spotlight

Digiday
January 20, 2021

• Media responsibility is now corporate social responsibility

CampaignAsia
January 19, 2021

• WhatsApp privacy crisis could erode Facebook’s dominance over user time

AdAge
January 4, 2021

• Rob Leathern departs Facebook

2020

Business Insider
December 9, 2020

• Twitter lays out the steps it’s taking to make advertisers feel safe on its platform

Mediapost
November 18, 2020

• IPG Mediabrands Brings NewsGuard To U.S. Media Buys