Tag: Adobe

2019.03.29 Last Week in Digital Media

It’s time once again for last week in digital media, here’s all the news you may have missed: GENERAL Apple made a wealth of announcements during the week from news subscriptions, video products, to a credit card.  The big takeaway for the ad industry is that the subscription-based all-you-can-eat Apple News+ service will not have ads. If News+ gets wide-spread adoption,… Read more →

2019.03.01 Last Week in Digital Media

Here’s the last week in digital media. GENERAL Adobe has released a study on the state of Voice Assistants (slideshare). Of note, the study claims that 1/3 of consumers find voices ads to be more engaging and less intrusive than other forms of advertising. Pandora has launched Pandora Stories, a format designed for artists to create playlists with additional voice commentary. The… Read more →

2018.09.21 Last Week in Digital Media

Welcome to another Last Week in Digital Media. Here’s all the news you may have missed: GENERAL The biggest news of the week broke on Saturday, with Bloomberg reporting that there is draft White House Executive Order that would investigate whether the major tech companies and social platforms have breached antitrust laws. By Sunday, the Whitehouse has distanced itself from… Read more →

2017.03.24 Last Week in Digital Media

It’s impossible to start the wrap of the week that was without touching on the growing noise around Brand Safety on YouTube and Google Display Network (GDN) and the advertisers who have pulled their spend. It’s a good reminder that everyone should be using 3rd party verification and we should be proactively monitoring reports and all partners. How is Google responding? Google is… Read more →