Tag: FTC

2019.09.13 Last Week in Digital Media

Hello Welcome to another Last Week in Digital Media. It’s hard to start a review of the week without details on the State Attorney General probe into Google. Fifty Attorney Generals across various States and Territories (led by Texas) announced an investigation into Google. Alabama and California are not participating, the latter being particularly interesting given California’s moves on online… Read more →

2019.07.26 Last Week in Digital Media

Welcome to Last Week in Digital Media. It’s quarterly reporting season for Facebook, Amazon, Google, and Snap Inc. making for a lot of news (and an extra-long newsletter). But what dominated the headlines during the week was Facebook’s settlement with the FTC, so I will be deep-diving on that first. FACEBOOK-FTC SETTLEMENT Facebook’s settlement with the FTC is now official. Facebook… Read more →

2019.07.19 Last Week in Digital Media

GENERAL back in April, it was discovered that Instagram was experimenting with hiding like counts in Canada. This hiding likes test has now expanded to include Australia, Brazil, Ireland, Italy, Japan, and New Zealand. Keep this in mind for any client who using likes as a measure of engagement/success. Wattpad, the online storytelling community, has launched Wattpad Premium an ad-free subscription tier.… Read more →

2019.06.28 Last Week in Digital Media

Welcome to another last week in digital media. Here’s the news you may have missed. GENERAL LiveRamp acquired Data Plus Math for ~US$150MM. Data Plus Math is a cross-screen analytics and measurement company with a particular focus on proving the value of television advertising. the IAB has released their Data Transparency Standard 1.0 (aka Data Label), this is the nutrition-label like description of… Read more →

2019.06.21 Last Week in Digital Media

A longer newsletter this week, but I can promise it’s worth it. There was some major news from and about Facebook during the week, so starting with those updates first: Facebook: Calibra / Libra After several months of speculation, Facebook confirmed the development of Libra, a cryptocurrency that would be stored in a digital wallet called Calibra. You can pre-register… Read more →

2019.03.29 Last Week in Digital Media

It’s time once again for last week in digital media, here’s all the news you may have missed: GENERAL Apple made a wealth of announcements during the week from news subscriptions, video products, to a credit card.  The big takeaway for the ad industry is that the subscription-based all-you-can-eat Apple News+ service will not have ads. If News+ gets wide-spread adoption,… Read more →