Tag: Snap

2019.04.12 Last Week in Digital Media

Welcome to last week in digital media. GENERAL It has been over 3 years since Facebook introduced reactions, and now Linked In is following suit. Linked In is rolling out reactions (Like, Celebrate, Love, Insightful, Curious). Reactions are rolling out now and will be available globally. details are starting to firm on Pinterest’s IPO, with an expected share price of… Read more →

2018.05.25 Last Week in Digital Media

Here’s the digital media news from last week: General the US Treasury Secretary has urged the Justice Department to review the power that companies like Google have over the US economy. The request comes shortly after a 60minute story about Google. Evidence of the growing OTT ad market, Roku confirmed that last quarters revenue from software license and advertising exceeded their… Read more →

2018.01.19 Last Week in Digital Media

Here’s the digital media news you may have missed last week: General While everyone was focused on CES, Major League Gaming (MLG) launched their Overwatch League season. In proof that eSports can reach an audience, over 10 million people (globally) watched over 4 days. It’s worth checking out, as MLG have been really good at building, branding local and national… Read more →

2018.01.12 Last Week in Digital Media

CES 2018 has come and gone and there is a lot of news. I won’t go into all of the detail, as the IPG Media Lab blog has great recaps of each day, trend observations and more. What was unmissable was the significant presence of Google, specifically the Google Home/Assistant. Despite Google’s booth being (temporarily) flooded out –  it’s clear… Read more →

2017.05.26 Last Week in Digital Media

Here’s what you might have missed last week Last week was Google’s Marketing Next conference. It’s the marketing oriented follow up to Google I/O and there’s more than a few announcements. The three (3) big ones are: the beta of free attribution, as Google attempts to move everyone past using clicks and last clicks for attribution. somewhat aligned to attribution, Google is using deep-learning… Read more →

2017.05.12 Last Week in Digital Media

Here’s the wrap of last week. Snap Inc. released their Q1 numbers. The top level numbers Earnings $150M vs $158M expected. 166M DAU vs 167M expected. ARPU 90c. Shares dropped by over 20% but recovered slightly towards the end of the week. Based on the revenue numbers for Spectacles, Snap sold ~62,000 units. There’s a good chart on Business Insider which compares… Read more →

2017.03.03 Last Week in Digital Media

Snap Inc. has IPO’d, raising $2.5B cash for the company and at close of day valuing Snap at around $34B (more valuable than these 9 companies). There’s a good NY Times piece that puts Snap’s IPO in perspective of other famous (and failed) tech media, adtech and eCommerce companies. Also worth a read is this WSJ piece explaining why NBCUniversal bought $500MM worth of Snap… Read more →