I don’t claim to be famous or important, but if you are interested in me I do hold US Patent 20060101492, Mobile Television Reminder Alert. In answer to your unspoken question, no I am not rich and did not make money from it. Although it has been referenced by the likes of AT&T, Sprint, Research in Motion (aka Blackberry), Qualcomm, Warner Bros, and others.
I am Australian and even though I consider myself a global citizen, being an Australian is still an important part of my identity. I wrote a book based on the war diary of an Australian relative who was a Prisoner of War. This is often surprising to people, as it’s far removed from my day-to-day life in media and technology. But I really do enjoy researching family history and consider myself the un-official Lowcock Family Historian.
I am the creator and author of the Audience Attention Dilemma that attempts to explains the nuances of the decision-making process for marketers when deciding where to invest ad dollars in the digital advertising landscape.
I’ve contributed to a children’s book about Australia. There’s a secret hidden in this book that only those who really know me would recognize. Having worked for part of my career working in the TV-industry, Mike McColl-Jones, an Australian comedy writer, was kind enough to thank me in a book he wrote about Australian TV personality and comedian Graham Kennedy AO.
This is all a way of me saying that Australia matters to me.
In my professional life, I am occasionally quoted or mentioned in the media. I serve (and have served) on the board of a few companies, and I am on the industry advisory board of a few others. I’ve appeared as a witness in court on a few notable court cases both in Australia and the US. I’m on social media and can mostly be found on BlueSky. As this is a personal website, if you need to talk to me for business reasons, please use Linked In.
My family and I currently live in the United States.