Category: last-week-in-digital-media

2019.04.12 Last Week in Digital Media

Welcome to last week in digital media. GENERAL It has been over 3 years since Facebook introduced reactions, and now Linked In is following suit. Linked In is rolling out reactions (Like, Celebrate, Love, Insightful, Curious). Reactions are rolling out now and will be available globally. details are starting to firm on Pinterest’s IPO, with an expected share price of… Read more →

2019.04.05 Last Week in Digital Media

Another week, another last week in digital media. Enjoy! SNAPCHAT Snapchat held the first ever partner day during the week. Announcing a wealth of new features, content, advertising opportunities, and services. Here’s what you need to know: Snap is building the “Snap Audience Network” to monetize non-Snap owned apps. This will be iOS and US-only at launch. To broaden the availability of the… Read more →

2019.03.29 Last Week in Digital Media

It’s time once again for last week in digital media, here’s all the news you may have missed: GENERAL Apple made a wealth of announcements during the week from news subscriptions, video products, to a credit card.  The big takeaway for the ad industry is that the subscription-based all-you-can-eat Apple News+ service will not have ads. If News+ gets wide-spread adoption,… Read more →

2019.03.01 Last Week in Digital Media

Here’s the last week in digital media. GENERAL Adobe has released a study on the state of Voice Assistants (slideshare). Of note, the study claims that 1/3 of consumers find voices ads to be more engaging and less intrusive than other forms of advertising. Pandora has launched Pandora Stories, a format designed for artists to create playlists with additional voice commentary. The… Read more →

2019.02.22 Last Week in Digital Media

Yes, it’s another Last Week in Digital Media “The Late Edition” as I have missed my usual late Sunday afternoon publishing deadline. I couldn’t miss this week given all the news around Brand Safety, so starting with that news first. BRAND SAFETY Reader Advisory: The news related to this most recent YouTube incident includes references to predatory behavior and disturbing… Read more →

2019.02.15 Last Week in Digital Media

Here’s your Last Week in Digital Media. GENERAL Apple is rumored to be close to launching a Netflix-style magazine subscription service (off the back of the Texture acquisition last year). Reports put it at being announced this March. The WSJ reports (paywall) that Apple will be seeking to take a 50/50 split on the subscriptions which publishers are resisting. There is no word… Read more →

2019.02.08 Last Week in Digital Media

Here’s your weekly dose of Last Week in Digital Media, here’s what you might have missed. GENERAL The Spotify rumor from last week was confirmed. with Spotify acquiring Gimlet Media and also Anchor.  This gives Spotify a significant leg up and lead in owned and non-owned original content. In a blog post by Spotify founder, Daniel Ek, he outlines an expectation… Read more →